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Renault Hologram Bumper and Headlight on Buildings

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Credits

Brand: Renault

Agency / Production / VFX: Unknown

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In this Renault campaign, a red bus moves past St. Pancras in London as an unexpected transformation begins—a window opens in a nearby tower, revealing Renault’s signature headlight. The scene unfolds as a holographic outline forms in the air, shaping the Renault R4’s bumper with the logo at its center before the headlights blink in an eye-catching display. With a distinctive and dynamic use of CGI effects, this Renault campaign seamlessly blends the past and future, bringing its iconic models back to the streets of Europe in 2025 with a bold, modern vision.

Metadata

Brand Industry: Automotive

Countries: England, Spain, Italy, Germany, France

Cities: London, Madrid, Milan, Munich, Paris

Surroundings: St. Pancras, Plaza Mayor, Galleria Vittorio Emanuele II, Marienplatz, Hôtel Des Invalides

Posted on October 9, 2024

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