FOOH Impact Score:
Impressive
Learn moreIn this Red Bull vfx advertising, a woman steps out of an elevator, and as the door cracks open like ice, she’s greeted by a foggy cityscape. The scene unfolds as above her, a can of Red Bull floats like a shooting star. She grabs it, takes a sip, and suddenly a subway train arrives. Its doors slide open to reveal passengers transformed into gym enthusiasts, lifting weights and training intensely. The entire subway becomes a moving gym, delivering a bold message: no excuses, it’s time to train anywhere. A campaign dedicated to pushing limits and staying motivated, no matter where you are. With an engaging use of computer generated graphics, this Red Bull ad transforms an ordinary subway into an unexpected fitness hub, highlighting Red Bull’s commitment to energy and motivation.
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