Adidas Running Shoes Cruising on Aqueduct

In this Adidas faux ooh ad, a group of friends strolls past the iconic Arcos da Lapa aqueduct in Rio de Janeiro, Brazil, where two massive Adizero sneakers glide smoothly in opposite directions across the top of the structure, trailing just behind an old-school tram. The scene unfolds as the vibrant red-orange gradient of the shoes cuts a striking contrast against the white aqueduct arches and the bright blue sky, echoing the energy and movement of the city in anticipation of the upcoming Rio Marathon. With a Memorable use of computer generated graphics, this Adidas sneaker faux ooh ad transforms a storied urban landmark into a dynamic brand moment, highlighting Adidas’s bold step into the Brazilian running scene with the launch of Adizero.