American Express Box Transforms Into F1 Car

Blue Box Spins on Brick Street

This VFX advertising video for American Express features a blue box, emblazoned with the American Express logo, initially resting on a brick-paved street. The box then dramatically spins into action, transforming into a sleek white F1 car.

The advertisement humorously re-imagines a static city block as a racetrack launchpad. This transformation is powered by an innovative service designed to energise experiences, such as the F1 Grand Prix Canada. The VFX advertising blends humour and creativity, offering a memorable twist on financial empowerment.

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Credits

Metadata

Work Type: FOOH
Brand Industry:Services
Date posted:June 6, 2024
Source:Instagram