FOOH Impact Score:
Impressive
Learn moreThis Benefit Cosmetics faux ooh ad begins with a woman standing against a radiant blue sky and soft clouds as she curiously opens a box floating in mid-air. This moment cleverly highlights the lifting and fluffiness of the new BADgal Bounce Mascara as fluffy inflated flowers, a bear, a hot air balloon, and letter-shaped balloons spelling 'BOUNCE' lift from the box and float upward, creating a vivid sense of lightness before the woman glamorously applies the mascara to her lashes. As a perfect blend of Distinctive storytelling and Clear product integration, the CGI effects enhancement is designed for showcasing the texture and volume of the mascara now available online.
fooh.com is the biggest faux ooh ad library currently existing. If you are the creator of this creative Benefit Cosmetics ad or you have an example you could not find in our library, contact us through the following form: Submit your work!