Caudalie Serum Installation at Grand Central Station

This Caudalie cgi ad begins with a towering bottle of Premier Cru Serum appearing on the balcony stairs of Grand Central Terminal. This moment cleverly highlights the product’s rejuvenating properties as an oversized version of the iconic anti-aging serum becomes the centerpiece of the busy station, drawing in curious commuters who stop to admire and photograph the scene. As a perfect blend of Captivating storytelling and Memorable product integration, the CGI enhancement is designed for reintroducing Caudalie's Premier Cru as a must-have skincare essential.