Velo Frozen Vending Machine on the Street
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Velo Frozen Vending Machine Campaign
This FOOH CGI video features a man frozen in front of a vending machine, encased in a thick layer of transparent ice. This visual metaphor highlights the refreshing impact of the new Velo Icy range.
The man punches through the icy barrier to select the Icy Mango flavour. The product drops among vibrant tropical fruits and glistening ice cubes, after which he walks away with his chilled treat. This campaign promotes the launch of Velo's new invigorating flavours through authentic storytelling and captivating product integration.
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