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Starbucks Merlion Bearista Emerges from River

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Credits

Brand: Starbucks

Agency / Production / VFX: Unknown

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Imagine the iconic Singapore River turning into a stage for a drink reveal. That’s the captivating premise of this Starbucks Singapore fake ooh ad featuring the beloved Merlion Bearista mascot. The video unfolds as the scene opens with the massive skyline of Singapore encircling the river, when suddenly, the river bubbles and churns, and the Starbucks Merlion Bearista mascot rises dramatically from the water, causing giant splashes. With a spirited flip of its tail, it draws two chilled Starbucks drinks from the river and holds them high in celebration, building anticipation for new localised flavours. Using dynamic computer generated imagery, this Starbucks Singapore fake ooh ad transforms an everyday river view into an innovative product showcase.

Metadata

Brand Industry: Food, Beverage & Tobacco

Country: Singapore

City: Singapore

Effects / Animations: Character Animation, Complex Motion, Fluid & Splash, Large Objects, Morphing & Transformation

Surroundings: Singapore River, Buildings, Skyscrapers

Posted on July 9, 2024

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