Starbucks Merlion Bearista Emerges from River
Merlion Bearista Rises from Singapore River
This Starbucks CGI campaign opens with a sweeping view of Singapore's skyline, featuring high-rises framing the Singapore River. The water then begins to churn and bubble.
The Merlion Bearista mascot dramatically rises from the river, creating splashes as it makes its bold appearance. This dynamic use of VFX transforms a local icon into a fun, relatable spectacle.
This Starbucks beverage reveal ad highlights the promotion of its upcoming Shiok series of local-inspired flavours.
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