Naturium Products Arrive at Store on Parachute

This Naturium FOOH campaign begins with an array of gliding skincare products, suspended beneath orange parachutes, making their descent above an Ulta Beauty store. This moment cleverly highlights Naturium’s nationwide retail expansion as a massive bottle of The Glow Getter Multi-Oil Hydrating Body Wash floats downward and lands on the rooftop, detaching its parachute mid-air. As the twist-top clicks open and the pump activates, a golden, hydrating stream flows out and cascades over the canopy in a radiant wash, with glistening bubbles rising into the sky. As a perfect blend of dynamic storytelling and creative product integration, the CGI effects enhancement is designed for promoting Naturium’s official launch in all Ulta Beauty locations.