CornerThe Now Corner Cube
Los Angeles, United States
The Now Corner Cube is a striking multi‑panel LED billboard installed at the busy intersection of Sunset Boulevard and La Cienega Boulevard on the Sunset Strip in West Hollywood, California. Its cube‑like design wraps digital panels around a sharp corner so full‑motion content can be shown from multiple angles with forced‑perspective effects that make visuals feel immersive and almost three‑dimensional to people passing by. Launched in 2025, this display is notable for being the first 3D anamorphic digital billboard on the Sunset Strip, using its prominent corner position and large scale to bring eye‑catching advertising and curated art projects to life for millions of motorists and pedestrians each year.
Specifications
Location
Demographics
Urban professionals aged 25-45; Tourists and nightlife visitors; Trend-conscious tech-savvy individuals; High disposable income groups; Evening and weekend peak audience; Primarily West Hollywood residents and LA metro area commuters.
Technical Specs
6mm pixel pitch