FlatThe Screen Printworks Manchester
Screen Details
Dimensions: 112m²
Technical Specs: 2112x1188
Operating Hours: Monday - Thursday 6:30 AM – 2:00 AM Friday 6:30 AM – 4:00 AM Saturday 8:00 AM – 4:00 AM Sunday 8:00 AM – 2:00 AM
Demographics: Urban youth and young professionals; entertainment and nightlife crowd; culturally and socially active groups; students; diverse age range mainly 18-40; tech-savvy individuals; middle to upper-middle income; city centre lifestyle; leisure and entertainment enthusiasts; mixed ethnic backgrounds
Media Costs: Exact cost: Unknown In general, a premium billboard in London may cost £15,000–£300,000+ for 2 weeks
Key Features
- Best selling point: A 112 m² premium LED screen above the Withy Grove entrance at the Printworks leisure destination in Manchester city centre, offering high exposure to 8 million visitors annually.
- Located on the exterior façade and operated by Ocean Outdoor as part of their DOOH network.
- Features high-resolution full-motion LED technology suited for digital advertising across exterior audience zones.
- Ideal for brands targeting affluent consumers, city workers and tourists in a vibrant retail and entertainment district.
- Offers long dwell time and strong shareability thanks to high foot-traffic and landmark positioning.
The Printworks Manchester 3D Billboard, known as The Screen at Printworks, is a large high‑resolution LED display mounted above the Withy Grove entrance of the Printworks entertainment complex in central Manchester, giving brands a bold digital canvas right in the heart of one of the city’s busiest leisure and retail districts. As part of a major multi‑million‑pound transformation of Printworks that also includes Europe’s largest immersive LED ceiling and other digital signage across the venue, this screen brings dynamic, full‑motion content to life with bright colors and sharp imagery that cut through the crowds of visitors and passersby. Its prominent city‑centre placement, high visibility to both foot traffic and vehicles, and integration into a digital‑first entertainment destination make it a standout out‑of‑home platform for memorable campaigns that reach locals, commuters, and tourists alike.