FlatWestfield Square 3D Billboard
London, United Kingdom
The Westfield Square 3D Billboard is a huge high‑resolution LED screen on the façade of Westfield London’s Square area in White City, one of the UK’s busiest retail and leisure hubs, where millions of shoppers and visitors pass every year. With a full‑motion digital display surface of about 220 square meters, it’s built to show bright, dynamic content that can include anamorphic and depth‑style visuals that feel more immersive than a typical flat screen when seen from the right angle. Its dominant placement overlooking Westfield’s main public space and new dining precinct turns the shopping centre entrance into a standout digital out‑of‑home location where brands can launch bold, memorable campaigns that reach a wide and engaged audience in one of London’s most trafficked urban environments.
Specifications
Location
Demographics
Predominantly younger urban shoppers and visitors under the age of 45; strong presence of millennials and Gen Z making up about 68% of the audience; affluent ABC1 socio-economic profile; diverse international tourists and local residents; fashion-forward and entertainment-seeking crowd; high disposable income with a strong interest in premium brands and lifestyle experiences; urban professionals and families frequenting the Westfield London shopping and leisure complex.
Technical Specs
2112 x 1056
Media Costs
Exact cost: Unknown In general, a premium billboard in London may cost £15,000–£300,000+ for 2 weeks.