Yves Rocher Giant Cream Emerges from Panel
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Imagine a centuries-old promenade becoming the stage for a skincare revelation. That’s the captivating premise of this Yves Rocher FOOH campaign featuring the Anti-Age Global cream emerging in a new light. The video unfolds as a standard billboard transforms before the eyes of passing pedestrians: a flowing golden fabric initially cloaks the central product, then gracefully retracts to unveil the cream jar, while surrounding panels organically shift and sprout into a vertical garden teeming with lush greenery. Using engaging CGI effects, this Yves Rocher FOOH campaign transforms a traditional display space into an innovative product showcase.
