Phoenix Palladium Number 15 Highlights

Phoenix Palladium 15th Anniversary Highlights

This mixed reality advertisement for Phoenix Palladium features a vibrant montage that travels across several Indian landmarks. The journey culminates at the Chhatrapati Shivaji Maharaj Terminus, where the clock freezes at 3:15 and transforms into a Roman numeral XV display.

The number 15 appears across various city elements, including Hamilton House, a red India Post letterbox marked 'Palladium 15', a countdown crossing sign, and a Mercedes-Benz license plate. These CGI effects reinforce Phoenix Palladium’s 15th anniversary campaign, which includes exclusive shopping offers, luxury giveaways, and brand showcases throughout the mall.

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Credits

Artist:Yellow
Agency:Yellow
Production:Yellow
VFX:Yellow

Metadata

Work Type: FOOH
Country:India
City:Mumbai
Date posted:September 14, 2024
Source:Instagram