Setu Sunscreen Drink Box Above Car in Mumbai

This Setu FOOH campaign begins with a woman walking on a sweltering Mumbai street near the Asiatic Society as a car glides by carrying a giant Setu Skin Protect box atop it. This moment cleverly highlights the brand’s commitment to 24/7 full-body sun protection as the car halts in sync with the woman’s stride, making it appear as though the oversized box is floating above her; she then effortlessly lifts it from above the vehicle thanks to an optical illusion, pours it into her water bottle, takes a sip, and visibly rejuvenates. As a perfect blend of Memorable storytelling and Clear product integration, the computer generated imagery enhancement is designed for promoting the future of skincare with everyday accessibility.