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Lidl Lockers Burst with School and Sports Items

Credits

Brand: Lidl

Metadata

Screen: Warsaw Presidential Hotel 3D Billboard

Brand Industry: Retail & Consumer Goods

Date posted: September 11, 2025

Source: Original

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Both screens display yellow lockers featuring the Lidl logo. One Lidl poster moves from one screen to the other. Other lockers show overlapping Lidl designs with the text SZKOŁY pełne TALENTÓW (Schools Full of Talents) below them. The locker doors burst open, revealing school and sports items such as balls, a tambourine, globes, badminton rackets, shuttlecocks, a chessboard, and more. These items move beyond the screen and then disappear inside the billboard. A text appears saying LIDL SZKOŁY pełne TALENTÓW Dołącz do akcji! (Lidl Schools Full of Talents – Join the Action!). Behind this sign, an iPad, color palette, soccer ball, microphone, dice, and the number four appear. Finally, the Lidl logo moves in front of the text, and all text and items disappear behind it.

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