Challenge #1

Brand Collab Announcement

Pick two commercial brands and invent a product or product series to promote ...

Opening soon

Prize pool

€3,000 total prize pool

  1. 1st place€2,000
  2. 2nd place€600
  3. 3rd place€200
  4. 4th place€100
  5. 5th place€100

Want to judge a challenge?

We're building a panel of creators to help pick winners. Apply with your profile and one piece of work — we review every applicant.

Apply to the jury

FAQ

Can I use any tools I want?

Yes — all of them. Social-first hooks, humour, voiceover, commercial music, and any visual creation tool you like, including AI. Use whatever gets you to the strongest result. Just make sure you have the right to use any third-party assets you include (music, footage, fonts, stock, voices).

How do I submit? When does it open?

The full brief drops when the competition goes live — sign up to be notified so you don't miss it.

Do I keep the rights to my work?

Yes. You keep ownership of your entry. By submitting, you grant FOOH a license to display and promote it in connection with the Competition and our platform (full terms in the T&Cs). We'll credit you as the creator wherever practicable.

Can I really use real brand names and logos?

Yes — that's the point of the brief. You choose which brands to feature and how. A few things to keep in mind: the collaborations and products are fictional, so design your entry so it can't be mistaken for a real, authorized ad or a genuine partnership. Keep it in the spirit of a creative concept, not a deceptive announcement. By entering, you take responsibility for the brands you choose and how you use them (see the Terms for the full wording).

Can I use AI to generate my entry?

Absolutely. AI generation is fully allowed and encouraged where it serves the idea. If you use AI tools, just make sure you're entitled to use the outputs under the tool's own terms.

Who can enter?

Anyone aged 18 or over. If you're under 18, you'll need a parent or guardian to accept the Terms on your behalf.