GENTLE MONSTER — SHIFT REALITY
Spec Work
SHIFT REALITY — GENTLE MONSTER
What if eyewear could change reality itself?
SHIFT REALITY reimagines GENTLE MONSTER as a surreal, playable world where eyewear becomes the game mechanic. Moving and aligning lenses transforms scale, depth, and perspective, turning perception into gameplay. The product is not simply discovered — it becomes the key to reshaping reality.
I developed the concept, creative direction, and visual compositions, focusing on surreal environments, bold perspectives, and dynamic transitions. Visuals were created using Nano Banana and Kling, animated with Seedance and Kling, and brought together in Adobe After Effects.Spec concept for the FOOH.com Creative Challenge. Not affiliated with GENTLE MONSTER..
What if eyewear could change reality itself?
SHIFT REALITY reimagines GENTLE MONSTER as a surreal, playable world where eyewear becomes the game mechanic. Moving and aligning lenses transforms scale, depth, and perspective, turning perception into gameplay. The product is not simply discovered — it becomes the key to reshaping reality.
I developed the concept, creative direction, and visual compositions, focusing on surreal environments, bold perspectives, and dynamic transitions. Visuals were created using Nano Banana and Kling, animated with Seedance and Kling, and brought together in Adobe After Effects.Spec concept for the FOOH.com Creative Challenge. Not affiliated with GENTLE MONSTER..