One level ahead

A speculative Oakley spot built around the idea of turning extreme environments into playable levels. From desert to mountain, each stage pushes the athlete – and the product – further, blending gaming language with performance storytelling. The film was created through a hybrid workflow combining AI-generated imagery, 3D animatics, CG and hands-on compositing/craft, using each technique where it served the idea best. Always one level ahead. By dyrdee Media.