Marketing Calendar
Key dates and cultural moments to plan your FOOH campaigns around throughout the year.
January4 events
- New Year's DayJan 1Cultural
- Winter Sales StartJan 2Commercial
- CES (Consumer Electronics Show)Jan 6Digital/Tech
- Martin Luther King Jr. DayJan 19Awareness
February4 events
- Super BowlFeb 1Sports
- Groundhog DayFeb 2Cultural
- Valentine's DayFeb 14Commercial
- Mobile World CongressFeb 23Digital/Tech
March4 events
- International Women's DayMar 8Awareness
- SXSWMar 13Entertainment
- St. Patrick's DayMar 17Cultural
- March Madness Tips OffMar 19Sports
April4 events
- April Fools DayApr 1Entertainment
- EasterApr 5Religious
- NAB ShowApr 18Industry
- Earth DayApr 22Awareness
May4 events
- Mother's DayMay 10Commercial
- Cannes Film FestivalMay 13Entertainment
- Memorial DayMay 25Cultural
- FOOH Awards DeadlineMay 27Industry
June4 events
- Pride MonthJun 1Awareness
- Cannes Lions FestivalJun 15Industry
- Summer SolsticeJun 20Cultural
- Father's DayJun 21Commercial
July4 events
- Independence Day (US)Jul 4Cultural
- Tour de FranceJul 4Sports
- Amazon Prime DayJul 15Commercial
- Comic-ConJul 23Entertainment
August3 events
- Back to School SeasonAug 1Commercial
- International Youth DayAug 12Awareness
- GamescomAug 19Digital/Tech
September4 events
- Labor DaySep 7Cultural
- Apple Keynote (Expected)Sep 10Digital/Tech
- NFL Season StartsSep 10Sports
- Fashion Week (NYC)Sep 11Industry
October4 events
- Breast Cancer Awareness MonthOct 1Awareness
- Oktoberfest EndsOct 4Cultural
- US Election SeasonOct 15Political
- HalloweenOct 31Cultural
November5 events
- US Election DayNov 3Political
- Singles' Day (11.11)Nov 11Commercial
- ThanksgivingNov 26Cultural
- Black FridayNov 27Commercial
- Cyber MondayNov 30Commercial
December4 events
- Hanukkah BeginsDec 5Religious
- ChristmasDec 25Religious
- Boxing Day SalesDec 26Commercial
- New Year's EveDec 31Cultural