2 Times Square 3d Billboard
New York, United States
The 2 Times Square 3D Billboard is a large high-resolution LED display mounted on the façade of 2 Times Square in New York City, positioned at the opposite end of the plaza from One Times Square along the Bowtie. The screen sits at a highly visible corner overlooking Broadway and Seventh Avenue, capturing constant pedestrian and vehicle traffic in one of the busiest intersections in the world. Designed to support anamorphic 3D content, the display allows visuals to appear as if they extend outward from the building’s surface, creating an immersive viewing effect from key angles within Times Square. Its prominent placement across from One Times Square makes it a prime DOOH platform for bold, high-impact campaigns that stand out within the dense digital landscape of the district.
Specifications
Location
Key Features
•Best selling point: The 2 Times Square 3D Billboard delivers immersive naked-eye 3D visuals and high-impact LED storytelling, commanding attention from one of the most iconic advertising intersections in the world. •Built with high-brightness, high-resolution outdoor LED panels engineered for bold anamorphic 3D effects and seamless motion, creating visuals that appear to extend beyond the screen surface. •Positioned at the opposite end of One Times Square, enabling strong visual dialogue across the plaza and maximizing exposure from multiple pedestrian and vehicular angles. •Located at Times Square in New York City, a globally recognized commercial hub with massive daily foot traffic, tourism density, and constant media visibility. •Ideal for brands seeking world-class DOOH exposure, high-frequency impressions, and unforgettable 3D visual storytelling in one of the busiest advertising corridors on the planet.
Demographics
Millennials (25-40) 35% with $1,247 avg spending; Gen Z (18-24) 22% with $847 avg spending; Gen X (41-56) 28% with $1,654 avg spending; Baby Boomers (57+) 19% with $1,892 avg spending; 67% visitors have income > $75,000; 52% have income > $100,000; 38% international visitors generating 61% economic impact; 89% Millennials post social media content within 2 hours; Visitor types include tourists, commuters, urban professionals, shoppers, and entertainment seekers.