Flat661 8th Avenue 3D Billboard
New York, United States
The 661 8th Avenue 3D Billboard is a large, curved LED display installed on the exterior of a building along 8th Avenue in New York City, near the heart of Times Square. The screen uses advanced LED technology with 3D and anamorphic effects to make motion content appear as if it extends beyond the screen’s surface, creating a striking visual impact for pedestrians and drivers passing by. Its placement in a high-traffic urban corridor within Times Square provides brands with a premium DOOH platform to deliver immersive, attention-grabbing campaigns to one of the city’s densest concentrations of viewers.
Specifications
Operator
BIG Outdoor
Dimensions
64’7” (H) x 84’ (W)
Screen Type
Flat
Operating Hours
24 hours
Location
Demographics
Tourists; commuters; shoppers; ages 18-55; mid-high income.
Technical Specs
2,460 pixels high and 3,200 pixels