Curved

Metro City Shanghai Crystal Ball

Shanghai, China

The Metro City Shanghai Crystal Ball 3D Billboard is a huge spherical LED display hanging above the plaza of the Metro City shopping mall in the Xujiahui commercial district of Shanghai, and it has been upgraded into the world’s first naked‑eye 3D dome screen by using thousands of high‑resolution display panels to wrap the entire globe‑shaped structure. With a diameter of over 40 meters and nearly 3,900 individual 4K screens working together, this digital sphere shows motion content with depth and perspective that feels almost sculptural to people watching from the streets, turning it into a standout visual landmark in one of Shanghai’s busiest urban hubs. Because of its massive scale and eye‑catching animations, it draws crowds day and night and has firmly established the Metro City “Crystal Ball” as one of China’s most impressive digital‑out‑of‑home experiences where brands and creative visuals can make a powerful impact.