Roxy Cinema 3D Billboard

Screen Details

Operator: Hills Advertising

Dimensions: 19m x 8.2m , 30m x 8.2m

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Key Features

Best selling point: The Roxy Cinema 3D Billboard delivers immersive naked-eye 3D visuals and full-motion LED creative, turning the south corner façade into a high-impact DOOH asset that captures attention from pedestrians and passing traffic.
Built with high-brightness, high-resolution outdoor LED panels engineered for bold 3D anamorphic effects and seamless full-motion content that appears to extend beyond the screen surface.
Supports dynamic 3D content formats, interactive-style campaigns, and visually striking executions that drive engagement, recall, and social buzz among urban audiences.
Located at the south corner of Roxy Cinema, a major entertainment and retail hub in the city with high-footfall traffic and exceptional visibility.
Ideal for brands seeking standout outdoor advertising, experiential DOOH presence, and memorable visual storytelling in a prominent urban entertainment district.

The Roxy Cinema 3D Billboard is a high‑resolution curved LED screen installed on the exterior façade of Roxy Cinema along The Walk at Jumeirah Beach Residence (JBR), Dubai, UAE. Positioned in a high‑traffic pedestrian zone, the screen uses advanced LED technology and anamorphic 3D effects to make motion content appear as if it extends outward, creating an immersive viewing experience for shoppers, tourists, and visitors strolling along the waterfront promenade. Its prominent location in one of Dubai’s most popular retail and leisure destinations makes it a key DOOH platform for brands to deliver eye‑catching, dynamic campaigns that stand out in the busy urban environment.