Warsaw STAGE 3-sided Screen
Warsaw, Poland
Warsaw STAGE is a landmark three-sided LED screen that wraps around the Skylight building at the entrance to Złote Tarasy shopping and entertainment complex in central Warsaw, Poland. Operated by Screen Network, part of Digital Network, the display covers more than 800 square metres and is designed for immersive anamorphic 3D content that makes objects appear to extend beyond the screen. Its distinctive three-sided structure offers multiple viewing angles, creating a striking platform for large-scale advertising campaigns, brand launches, cultural events, and special activations. Located beside Warsaw Central Railway Station, it stands in one of the city’s busiest retail and transport districts.
Specifications
Key Features
•Best selling point: Warsaw STAGE delivers an immersive three-sided 3D LED experience spanning over 800 m², wrapping around the Skylight tower to create a landmark digital display designed for spectacular anamorphic content and large-scale brand storytelling. •Operated by Digital Network, the installation features three connected LED surfaces that work together to create forced-perspective illusions, making objects and animations appear to extend beyond the screen. It is designed for premium advertising campaigns, product launches, cultural events, and experiential brand activations. •With nearly 1,000 LED cabinets, the structure provides an expansive canvas for synchronized visuals, immersive 3D animations, and high-impact creative executions across all three sides. •Located at the entrance to Złote Tarasy shopping and entertainment complex in central Warsaw, Poland, beside Warsaw Central Railway Station and near the Palace of Culture and Science, Varso Tower, and the Centrum metro station. The surrounding area combines major transport connections, retail, hotels, offices, and heavy pedestrian traffic. •Ideal for brands seeking landmark-scale 3D DOOH, premium urban visibility, and visually striking campaigns that attract attention in one of Warsaw’s busiest commercial and transportation districts.
Demographics
Warsaw residents; daily commuters; business travelers; domestic and international tourists; shoppers at Złote Tarasy; office workers from nearby business towers; rail and metro passengers; cultural and event visitors around the Palace of Culture and Science; young, educated and professionally active urban audience; affluent and mass-market consumer mix; strong suitability for premium, technology, fashion, beauty, automotive, travel and consumer brands
DOOH Campaigns on this Screen
