1540 Broadway Sign 3D Screen
New York, United States
The 1540 Broadway Billboard is a large high-resolution LED screen mounted above the row of flagship stores including Forever 21, Disney, and U.S. Polo on Broadway in Times Square, New York City. It sits in one of the busiest pedestrian and tourist corridors in the world and delivers bright, bold motion content that cuts through the surrounding lights and crowds to capture attention from every direction. Its prominent position on a well-known building façade makes it a prime digital out-of-home location for brands and campaigns that want maximum visibility in the heart of Times Square’s nonstop advertising spectacle.
Specifications
Location
Key Features
•Best selling point: A flagship Times Square digital billboard at 1540 Broadway above Forever 21, Disney, and U.S. Polo delivers premium high-impact LED visibility in one of the world’s most iconic and photographed urban media intersections. •Built with high-brightness, high-resolution LED display technology optimized for vibrant visuals and dynamic full-motion creative that captures attention day and night. •Supports cutting-edge digital content formats that drive engagement, recall, and social buzz among both local audiences and global tourists. •Located at 1540 Broadway in Times Square, one of New York City’s busiest commercial hubs with exceptional foot traffic, transit flows, and constant media exposure. •Ideal for brands seeking standout outdoor advertising and premium DOOH storytelling in the heart of the world’s premier entertainment, retail, and tourist district.
Demographics
Millennials (25-40) 35% with $1,247 avg spending; Gen Z (18-24) 22% with $847 avg spending; Gen X (41-56) 28% with $1,654 avg spending; Baby Boomers (57+) 19% with $1,892 avg spending; 67% visitors have income > $75,000; 52% have income > $100,000; 38% international visitors generating 61% economic impact; 89% Millennials post social media content within 2 hours; Visitor types include tourists, commuters, urban professionals, shoppers, and entertainment seekers.
Technical Specs
8mm high-resolution display
DOOH Campaigns on this Screen
LEGO