FlatCoca-cola Robotic Billboard Times Square
New York, United States
The Coca-Cola Robotic Billboard in Times Square is a standout digital out-of-home installation in New York City’s most famous advertising hub, where multi-dimensional content and mechanical motion combine to create a memorable spectacle. This billboard integrates robotic elements with high-resolution LED panels so that dynamic visuals interact with moving physical parts, bringing Coca-Cola branding to life with real motion and digital imagery working together. Its presence in the heart of Times Square draws massive foot and vehicle traffic around the clock, giving brands a powerful platform for immersive DOOH storytelling and unforgettable visual impact.
Specifications
Location
Demographics
Millennials (25-40) 35% with $1,247 avg spending; Gen Z (18-24) 22% with $847 avg spending; Gen X (41-56) 28% with $1,654 avg spending; Baby Boomers (57+) 19% with $1,892 avg spending; 67% visitors have income > $75,000; 52% have income > $100,000; 38% international visitors generating 61% economic impact; 89% Millennials post social media content within 2 hours; Visitor types include tourists, commuters, urban professionals, shoppers, and entertainment seekers.