
King Fahd Project Safwa 3d Billboard
Riyadh, Saudi Arabia
The King Fahd Project Safwa 3D Billboard is a large-format digital installation located along King Fahd Road in Riyadh, Saudi Arabia, one of the city’s most prominent high-traffic corridors. Developed by Bendac in collaboration with Al Arabia Outdoor Advertising, the screen is designed to deliver immersive 3D-style content using advanced LED technology and perspective-driven visuals that appear to extend beyond the display surface. Positioned along a major arterial route that carries heavy daily traffic, the billboard benefits from long viewing times and strong visibility, making it a premium DOOH platform for high-impact campaigns targeting both commuters and affluent urban audiences.
Specifications
Location
Key Features
•Best selling point: The King Fahd Project Safwa 3D Billboard delivers striking naked-eye 3D visuals and high-impact LED storytelling, transforming the façade into a premium DOOH showcase that commands attention along one of Riyadh’s busiest arterial roads. •Developed by Bendac Group and Al Arabia Outdoor Advertising as part of the Project Safwa Gold Collection, built with high-brightness, high-resolution outdoor LED panels optimized for bold anamorphic 3D effects and seamless motion playback. •Supports advanced 3D content formats, large-scale brand takeovers, and visually immersive executions designed to maximize engagement, recall, and social amplification across urban audiences. •Located on King Fahd Road in Riyadh, a prime high-traffic corridor with strong vehicular flow and premium commercial surroundings. •Ideal for brands seeking luxury-tier DOOH exposure, high-visibility roadside impact, and standout visual storytelling within a curated premium media network.
Demographics
Commuters 25-45; urban professionals; families; expatriates; Saudis