FOOH Impact Score:
Outstanding
Learn moreThis Qatar Airways cgi ad begins with an aircraft gliding smoothly through the clouds. This moment cleverly highlights the airline’s festive spirit as the pilot and co-pilot suddenly spot Santa Claus in his sleigh, soaring alongside his reindeer. From the cockpit view, they point to Santa and his reindeer passing in front of them against a dusky afternoon sky, creating a holiday surprise for viewers. As a perfect blend of Creative storytelling and computer generated imagery product integration, the CGI enhancement is designed for spreading the holiday cheer.
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