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Samsung Family Giving Gifts on Screen

Credits

Brand: Samsung

Agency: Unknown

Screen: Pavilion KL 3D Billboard, Fahrenheit88 3D Billboard

Metadata

Brand Industry: Consumer Electronics & Technology

Date posted: December 27, 2024

Source: Original

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Two animated father and father figure wearing Santa hats wave on screen, greeting the people around them. As they turn to wave in another direction, the camera shifts to reveal a daughter and son on a separate screen across the street. The two sides exchange gifts, as if the screens are connected. The parents receive smartwatches, while the kids receive smartphones. The parents then step out of their screen and join the kids on the other screen to take a selfie together. A countdown begins on the first screen, and as it reaches 1, the family on the second screen launches a firework. The first screen then displays the text, "Samsung celebrates with you the Season of Gifting," followed by "Merry Christmas," with both screens showing the Samsung logo.

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