Samsung Family Giving Gifts on Screen

This CGI advertisement features two animated father figures, wearing Santa hats, waving from a large screen. As they turn to wave in another direction, the camera reveals a daughter and son on a separate screen across the street. The two sides exchange gifts, with the parents receiving smartwatches and the children receiving smartphones.

The parents then step out of their screen to join the children on the opposite screen for a selfie. A countdown on the first screen culminates in the family on the second screen launching a firework. The first screen then displays the text, "Samsung celebrates with you the Season of Gifting," followed by "Merry Christmas," with both screens showing the Samsung logo.