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Samsung Galaxy Droplet Morphs

Credits

Brand: Samsung

Agency: Unknown

Metadata

Screen: K-Pop Square 3D Billboard

Brand Industry: Consumer Electronics & Technology

Date posted: July 22, 2020

Source: Original

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A rose-pink, gel-like droplet falls from the top of the billboard and splits into two, with one forming a sparkling Galaxy-style shape while the other divides into four smaller droplets. The droplets merge again and begin to twist and turn, as if molding a form, until they shape a musical note, which then multiplies into several floating notes. As these notes fade away, an S Pen appears and writes a stylized line of text on the billboard, which soon disappears and transforms back into a small droplet. The droplet falls onto the billboard surface and creates a soft splash, and little by little, the inside of the screen fills with the same thick rose-pink liquid, now glowing with tiny sparkles. As the screen becomes fully filled, the date 2020.08.05 appears, followed by the Galaxy text, completing the visual sequence for Samsung.

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