adidas × FIFA World Cup 26 — New York FOOH Concept
Spec Work
A Giant World Cup Ball Over a Manhattan adidas Store
An adidas × FIFA World Cup 26 FOOH concept: an oversized Trionda match ball hangs above the store while a kid reaches up from the crossing. Panel geometry and colourways hold at scale under real midday light.
Spec work by MAD CGI, a CGI and AI video studio in London. Not commissioned by adidas. Full case study: madcgi.com/projects/adidas-new-york
Spec work by MAD CGI, a CGI and AI video studio in London. Not commissioned by adidas. Full case study: madcgi.com/projects/adidas-new-york
Credits
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