Lego × World Cup — New York FOOH Concept (4.8M+ Views)
Spec Work
Giant Lego Footballers Take Over New York
Two brick-built World Cup stars dropped into a real Manhattan street, a FOOH concept where the city stays untouched and the figures carry the idea through kit, hair and stance.
Made by MAD CGI, a CGI and AI video studio in London. The vertical cut reached 4.8M+ views. Full case study: madcgi.com/projects/lego-world-cup
Made by MAD CGI, a CGI and AI video studio in London. The vertical cut reached 4.8M+ views. Full case study: madcgi.com/projects/lego-world-cup
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