Shown: Reel, the layout that covers the most.
Instagram Reels safe zone & reel size
1080 × 1920 px · 9:16 · keep text 87 px from the top, 486 px from the bottom, 98 px from the left and 202 px from the right. Tap Choose a video to check yours.
Instagram reel size and format
Instagram Reels video size: 1080 × 1920 px (9:16). 9:16 fills the screen. Instagram Reels itself asks for at least 720 px, up to 20 minutes and files up to 300 MB, as MOV or MP4 (partly from its publishing API).
Organic posts
| Spec | Official (Instagram Reels) | Measured by FOOH on iPhone 17 Pro, October 2026 |
|---|---|---|
| Resolution | At least 720 pxThe page does not say which side the 720 px applies to. | 1080 × 1920 px (9:16) MeasuredThe frame the measured safe zone is given on. |
| Aspect ratio | 1.91:1 to 9:16 | 9:16 fills the screen MeasuredThe screen is taller than 9:16, so about 98 px are cut off each side. |
| Max length | Up to 20 minutesSame page: “Reels over 3 minutes won’t be recommended to new audiences.” | — |
| File size | 300 MB maximum (API publishing)Reel Specifications of the Instagram Graph API (publishing through the API); the Help Center states no file size for uploads in the app. | — |
| File formats | MOV, MP4 (API publishing)Reel Specifications of the Instagram Graph API; video codec HEVC or H264. | — |
| Safe zone | Not publishedNo safe-zone margins for organic posts are published on the platform's help pages. | 87 px top, 486 px bottom, 98 px left, 202 px right MeasuredOn 1080 × 1920 px: Reel. |
Official values: Instagram Reels, help.instagram.com, checked 26 Oct 2026 · Instagram Reels, help.instagram.com, checked 26 Oct 2026 · Instagram Reels, developers.facebook.com, checked 26 Oct 2026.
Ads
| Spec | Official (Instagram Reels) | Measured by FOOH on iPhone 17 Pro, October 2026 |
|---|---|---|
| Resolution | 1440 × 2560 px | 1080 × 1920 px (9:16) MeasuredThe frame the measured safe zone is given on. |
| Aspect ratio | 9:16 | 9:16 fills the screen MeasuredThe screen is taller than 9:16, so about 98 px are cut off each side. |
| Max length | Up to 15 minutes | — |
| File size | 4 GB | — |
| File formats | MP4, MOV | — |
| Safe zone | Keep 14% top, 35% bottom, 6% each side clear | 87 px top, 472 px bottom, 98 px left, 213 px right MeasuredOn 1080 × 1920 px: Reel ad. |
Official values: Instagram Reels, facebook.com, checked 26 Oct 2026.
Templates
Every layout as a transparent overlay at the platform's frame size, as SVG or PNG, for Premiere, Resolve, CapCut or Canva: the Instagram Reels interface or the safe zone as lines only.
- Reel 1080 × 1920 px
- Reel ad 1080 × 1920 px
Accepted files: MP4 (H.264), WebM, MOV (H.264), JPG, PNG. Everything runs in your browser; nothing is uploaded. How the safe-zone checker works
UI as of October 2026 · Not affiliated with Meta, TikTok, Google, Snap or LinkedIn.