Citroën Grizzly Bear’s Paw Touching Car’s Surface

Grizzly Bear Explores Citroën C3 Aircross Interior

This CGI advertisement for Citroën features a grizzly bear's paw gently touching the dashboard of a Citroën C3 Aircross. The paw produces a soft scratching sound with its claws as it explores the car's plush interior.

The bear's tactile journey continues as it slides over the centre console armrest from the backseat, before gracefully tracing the contour of the steering wheel. The video concludes with a serene image of the Citroën C3 Aircross parked calmly amidst tall woods.

Through engaging use of VFX, this compact SUV CGI ad transforms a forest-dwelling animal into a quiet connoisseur of comfort, highlighting Citroën’s focus on sensory pleasure and interior softness.

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Credits

Brand:Citroën

Metadata

Work Type: FOOH
Brand Industry:Automotive
Date posted:March 19, 2025
Source:Instagram