OYSHO Helicopters Carry Apparel Containers

In this OYSHO mixed reality ad, a cloudy sky over Milan sets the scene as a fleet of helicopters emblazoned with the OYSHO logo glides past the majestic Duomo di Milano, each carrying steel cargo containers filled with stylish sports and fitness apparel. The scene unfolds as the helicopters soar across the skyline, offering viewers an expansive perspective of Milan’s architectural beauty while subtly introducing the Oysho Community Days taking place in the city. With a creative use of CGI effects, this OYSHO activewear campaign transforms an iconic Italian landmark into a fresh, relatable spectacle, highlighting OYSHO’s aim to connect with its community through an immersive city-wide experience.