UGG Wrapped Boots Landing in Paris

This UGG FOOH ad begins with a mysterious white-wrapped object soaring above the Rue des Écoles in Paris. This moment cleverly highlights the anticipation and excitement surrounding the brand’s latest promotion as the object gracefully glides through the sky before slowly descending and landing near Place des Victoires, one of Paris’ iconic squares. As the white wrap unfurls, it reveals the giant UGG Women's Classic Dipper boot, now prominently displayed in the heart of the city, inviting passersby to learn more about the upcoming UGG event at Feel House Paris on October 21st and 22nd, 2023. As a perfect blend of Engaging storytelling and Clear product integration, the CGI effects enhancement is designed for driving awareness and engagement for the event.