FOOH Impact Score:
Solid
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This Attica FOOH ad begins with a massive department store exterior erupting into motion as vibrant ribbons unfurl from the rooftop and enormous golden "20" balloons rise into the twilight sky. This moment cleverly highlights Attica’s celebration of two decades of style and service as the entire building transforms into a lively landmark through colorful design, nighttime illumination, and coordinated fireworks that light up the city. As a perfect blend of resonant storytelling and creative product integration, the CGI effects enhancement is designed for maximizing social media engagement while commemorating this brand milestone.