G-SHOCK Watches Hang Above a Shopping Street

In this G-Shock fake ooh ad, towering digital replicas of the GM-2110 Steel Edition watches appear to hover above London’s Carnaby Street, introducing the latest models in a dynamic way. The scene unfolds as different colored digital watches float along the bustling shopping district, guiding the attention of passersby up toward the sky and naturally drawing them toward the nearby G-Shock store. With a captivating use of augmented reality, this G-Shock timepiece campaign transforms a trendy retail street into a virtual gallery, highlighting G-Shock’s effort to blend urban creativity with in-person engagement.