FOOH Impact Score:
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Impressive
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This Samsung FOOH ad begins with two people in conversation as they spot a massive phone structure emerging across Sheikh Zayed Road. This moment cleverly highlights the boundary-pushing form factor of the Galaxy X Fold7 as the structure unfolds like a billboard screen, revealing a breathtaking display of the Dubai skyline with the Burj Khalifa in view. As a perfect blend of captivating storytelling and creative product integration, the augmented reality enhancement is designed for showcasing innovative design in real-world environments.
Samsung Mobile
Samsung Mobile
Dyson
OPPO
Lenovo
Oppo
Toyota
Lenovo