Paradise Planes Skywriting Around the World

Imagine the sky over the American Southwest becoming a billboard for mystery. That’s the captivating premise of this Hulu fake out of home ad featuring drone skywriting to promote its new series, "Paradise." The video unfolds as the word "HELP" emerges in the sky, created by synchronized drones hovering above Arizona’s iconic red rocks and expansive highways in Texas, seamlessly integrating the show’s suspenseful tone with familiar yet haunting landscapes and finishing with the cryptic social caption, "Carl, is that you?" Using computer generated imagery, this Hulu fake out of home ad transforms vast desert skies into an innovative product showcase.