FOOH Impact Score:
Outstanding
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This Marvel cgi campaign begins with a towering, animated Miss Minutes springing to life above a city building, casting a cheerful grin across the Milan skyline. This moment cleverly highlights the character's iconic energy and mysterious charm as she addresses passersby with witty lines, blinking and waving as if inviting them into the multiverse ahead of Loki Season 2 on Disney+. As a perfect blend of fun storytelling and distinctive product integration, the computer generated graphics enhancement is designed for boosting viewer excitement and driving engagement with the series launch.