Dragon’s Den Dragon Emerges From River

Nemya Begloo
Nemya BeglooAvailable for work

Digital Orca Becomes Dragon's Lair

This mixed reality ad for Dragon's Den opens on the Fraser River, with Vancouver's skyscrapers in the background. A dragon stirs ominously beneath the surface, dramatically reimagining the familiar Digital Orca landmark as the backdrop for its ascent.

The ad positions Dragon's Den as a bold platform rising from local roots. It is a captivating experience that blends drama and creativity with a resonant twist on opportunity and ambition.

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FOOH Impact ScoreSolid
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Credits

Agency:Canadian Broadcasting Corporation
VFX:Nemya Begloo

Metadata

Work Type: FOOH
Brand Industry:Media & Entertainment
Country:Canada
Date posted:February 25, 2025
Source:Instagram