Squid Game Player Falls From the Bridge

In this Squid Game FOOH campaign, a lone player stands on the iconic Brooklyn Bridge beside a towering gift box and a voting mechanism, while others disappear dramatically into the abyss as each button is pushed. The ad humorously reimagines New York’s historic landmark with a dynamic escape challenge where the player, upon pressing a blue button, tumbles onto a narrow catwalk suspended above a sinkhole, dodges a swinging jump rope held by child-like sculptures, grabs a block, and races through doorways in a computer generated imagery-laced sequence reminiscent of the series. A captivating campaign that masterfully blends tension and creativity with a memorable twist on the world of Squid Game just ahead of Season 3's June 27, 2025 release on Netflix.