FOOH Impact Score:
Solid
Learn moreImagine a fireman testing the durability of jewelry with a high-pressure water stream on a busy city street. That’s the Captivating premise of this Hey Harper cgi video featuring their waterproof rings. The video unfolds as, on Fifth Avenue, a fireman directs a powerful stream of water at a massive Hey Harper ring displayed in the street. As the water reaches the ring, it slides off effortlessly, proving that the jewelry passes the waterproof challenge. The scene transitions as a pink fire truck pulls up, blocking the view. On the side of the firetruck, the words 'We didn't invent jewelry. We made it waterproof' are boldly displayed, along with the Hey Harper logo, promoting their unique accessory feature. Using Innovative computer generated imagery, this Hey Harper cgi video transforms a simple product demonstration into a Memorable product showcase.
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