Tricorp Workwear Crane Restores Rome’s Colosseum
Tricorp Workwear Restores Rome’s Colosseum
This CGI campaign for Tricorp Workwear features a high-visibility construction worker confidently guiding a towering crane. The crane lifts a colossal, stone-carved segment into Rome's ancient Colosseum, seamlessly restoring the historic landmark.
The advertisement humorously reimagines the long-damaged amphitheatre as a typical job site, made accessible through the gear and determination of a modern-day professional. This dynamic concept blends humour and creativity with a memorable twist on workwear innovation.
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FOOH Impact ScoreSolid
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Credits
Brand:
Artist:Orthodoxx