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Gold Apple Sky Beam Over Doha

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FOOH Impact Score

Solid

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Credits

Brand: Gold Apple

Metadata

Brand Industry: Beauty & Personal Care

Country: Qatar

City: Doha

Effect / Animation: Projection & Hologram

Surroundings: Skyline, Doha Bay

Date posted: May 26, 2024

Source: Instagram

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In this Gold Apple FOOH ad, the scene opens with a sweeping nighttime view of the radiant Doha skyline, its shimmering lights mirrored across the calm waters of Doha Bay. The scene unfolds as a concentrated green light beam projects the Gold Apple logo into the sky, then transforms into floating text reading GRAND BEAUTY DAYS 30.05–31.05 GOLD APPLE DOHA FESTIVAL CITY, which settles neatly into the screen's lower corner—announcing the upcoming beauty event. With a clear use of augmented reality, this Gold Apple beauty campaign FOOH ad transforms a familiar nighttime cityscape into a vibrant beacon for beauty lovers, highlighting Gold Apple’s invitation to experience their Grand Beauty Days celebration.

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