Accor Robot Vaults into Bed in Building

Building Opens, Reveals Giant Bed

This CGI campaign for Accor features a giant athletic robot preparing for a pole vault above the Accor Headquarters in Issy-les-Moulineaux, Paris.

The front of the Accor building opens to reveal a large bed. The ad humorously reimagines futuristic sports, symbolising the comfort and relaxation offered by Accor hotels ahead of Paris 2024.

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Credits

Brand:Accor
Artist:Busterwood
Agency:Busterwood
Production:Busterwood
VFX:Busterwood
Sound:O'Bahamas studio

Metadata

Work Type: FOOH
Brand Industry:Travel & Hospitality
Country:France
City:Paris
Date posted:July 23, 2024
Source:Instagram