Maison Kitsuné "Edie" Bags Walked Like Dogs
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FOOH Impact Score
Impressive
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A-Tier
B
C
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Brand: Maison Kitsuné
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In this Maison Kitsuné CGI campaign, the scene opens with Yifan confidently crossing a Parisian street, a coffee in hand and a black Edie bag slung over her shoulder, surrounded by the distinct charm of Haussmann-style buildings. The ad humorously reimagines a daily walk through the city with the Edie bags brought to life, transformed into leash-led companions in varying colors that draw curious looks from onlookers. A dynamic moment that masterfully blends creativity with a brand identity rooted in Parisian fashion and expression.
