Bimba y Lola Bags Multiply Above Rooftop

This FOOH campaign for Bimba y Lola features the Carlino bucket bag. The video opens with a white Carlino bag resting on a table at Le Du Kaan, a rooftop restaurant and bar in Bangkok, set against the city skyline.

A hand gestures towards the bag, causing it to float upwards and multiply. Multiple versions of the bag drift across the sky above the rooftop. One bag glides closer to the hand, is tapped, and moves backward as more bags appear, gradually expanding to surround the Bangkok skyline. This visual takeover highlights the bag’s bold presence and signature silhouette.

The computer-generated imagery enhances the storytelling and product integration, aiming to boost awareness of Bimba y Lola’s Carlino bucket bag and its prominent role in the campaign.